If Ryan Bates was in the movie the Matrix, in 2008 he walked into the room (Time Warner) with Morpheus (boss) and sat down. He weighed the advantages of a bi-weekly paycheck (blue pill) versus a life of uncertainty and opportunity (red pill). Ryan took the red pill and dove out of the secure surrounding of corporate America and down that rabbit hole into a life of guts’n’glory.
Andrew – Ryan you have built the US Pro Tri team playing the role of the director and athlete. Talk about the things that you have learned as you have learned to work with sponsors. What were the goals when you started US Pro tri? Have they changed as you learned the market? What are your recommendations to top age groupers and young pro athletes?
and support the sport of triathlon.